Author’s guide to Amazon.com’s new @author feature

A new way for authors to engage with their readers is through a new @author feature on Amazon.com. So far it’s in limited beta, with only a handful of participating authors, but hopefully soon will be more widely available for published authors who would enjoy connecting with readers in a Q&A format. This @author feature will allow readers to post a question to you the author, and as the author your set of answered questions will be available to readers from within your Amazon Author Page. Continue reading

Author’s guide to Facebook’s new Subscribe feature

It was Wednesday, Sept 14, 2011, when Facebook introduced the Subscribe button, and in doing so changed the debate on the value of the Facebook profile vs. Facebook business page for authors, which I discussed in an earlier article, “Author’s guide to Facebook account vs Facebook Pages“.

With this new feature, when you see a Subscribe button on an author’s profile, this means a fan of the author can click the Subscribe button to begin seeing the author’s public updates right in the user’s own News Feed. Continue reading